🤖 AI Can Technically Design and Write Your Carousels — But Here’s What to Add

Hi friends 👋

Most startup founders I talk to say the same thing:

🗨 “I know LinkedIn carousels work… but I don’t have the right skills to create them.”

And I get it.

It’s a lot:

→ Outlining the content

→ Writing it so people actually keep reading

→ Designing it so they actually swipe through

All of that takes time. And unless content is your main job, it’s overwhelming.

That’s why me and Maya (who’s a content designer) decided to test Gamma.

It seemed like one of the more creative AI tools for carousel design, so we wanted to see:

We kept it realistic for someone who’s already busy and doesn’t want to spend hours fine-tuning AI prompts.

Here’s exactly what we told it:

Gamma delivered a solid first draft — about 75% of the way there. Which is enough to remove the “blank page” stress.

But how good is the output?

Let’s break down the results:

Copy highlights:

The headings followed classic copywriting best practices:

• Numbers (“5 Secrets…”) — easy to scan and follow through the slides

• Timeliness (“… in 2023”) — even if the year was outdated, this copywriting technique is solid as it signals relevance (obviously, you need to replace the year with the current one)

• Curiosity (“Secrets” + “Viral”) — makes you want to click and find out those secrets to making a viral carousel

The tips were solid and well-structured:

But you can take it to the next level by adding specific, experience-based insights.

The kind of insights you can only get from someone who’s actually done the work, tested the tips, and knows what works and what doesn’t.

Design notes:

• Easy to pick a theme and adjust with prompts

• Layouts + illustrations matched the copy well

• Readable font, clear visual hierarchy, and the right balance of text-to-visuals

• Supports bullet points, timelines, and other engaging slide structures

My advice if you try Gamma (or similar tools):

1️⃣ Use it for structure

It’s perfect for getting from “no idea” how to do it to “something tangible.”

2️⃣ Layer in your expertise

Add the tips, examples, and stories AI can’t invent — these show that you’re an expert in your industry.

3️⃣ Check for accuracy & freshness

Details like outdated years or generic phrasing are easy to fix, and they matter for credibility.

4️⃣ Keep consistent branding

Choose colors, fonts, and visuals so it feels like you, not a template.

The bigger picture

AI tools like Gamma are making professional-looking designs way more accessible and that’s exciting.

So, use them as a starting point, but layer in your own expertise, examples, and insights.

That’s how you turn a quick AI draft into content that actually drives results for your business.

📩 Need help figuring out what to post?

I’m opening a few spots to work 1:1 with startup founders and marketers on building a content strategy. Plus, plan a month’s worth of post ideas tailored to your brand.

Reply to this email with “Strategy” and I’ll send you the details.

That’s all for this week.

See you next Friday,

Kate 🌟